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Gunnar VanVliet

PATH Business Architects is founded by Gunnar VanVliet, a seasoned entrepreneur, investor, and advisor. Over the past 20 years Gunnar has built his own businesses, including:

  • 1995-2004: Plus Four Creative, a one-stop strategic marketing & design company that served clients ranging from leading sports apparel, Canadian Red Cross and numerous government departments.
  • 2003-2006: Vertigo Records, a top new/used record store in Canada.
  • 2006-2022: Planet of Sound / Audio Alliance Inc., a vertically-integrated manufacturer, wholesaler, and retail network of specialized consumer audio brands with worldwide sourcing, marketing and operations.

The hands-on skills developed through building businesses from their inception– managing people, technology, marketing, finance– became the basis for the book – The Business Manual: A Young Entrepreneur’s Guide to Surviving the First Five Years in Business. The Manual serves as an essential reference point for entrepreneurs to succeed in their business and forms the basis of the PATH Business Architects process.

Throughout this lengthy experience, we’ve been fortunate to build and extensive network of superb suppliers and connections in fields ranging: legal, finance, accounting, HR, marketing, sales, trades and manufacturing, bringing you a wealth of value-added leverage to facilitate your successful implementation of a PATH plan. Please contact us today!